Sustainable Clothing Packaging: A Solution to Plastic Packaging and Plastic Waste?

The shopping world has gradually shifted online, as now you can add anything to your wardrobe with a single click. While it has made things easier for people, it also brings several questions to mind. However, people’s biggest concern is about packaging. Is it possible to have sustainable clothing packaging?

As climate change becomes alarming, consumers, investors, and regulators are not collaborating with companies that aren’t practicing ethical values.

Traditional packaging used by fashion brands can significantly impact their overall environmental footprint.

plastic waste

Therefore, fashion brands must integrate sustainable packaging into its business operations.

This will help determine whether consumers prefer their company in the future. This article features everything you need to know about ethical cloth packaging.

It also includes some modern materials that are perfect for businesses looking to go green.

Sustainability in terms of Cloth Packaging

The fashion industry is a major contributor to the single-use plastic problem. With the advancement of online shopping, plastic package has increased.

And since we are in the era of fast fashion, the number is continuously growing. Our online orders are often packed in plastic.

This includes the bags where our clothes arrive or the plastic with accessories.

Experts suggest that traditional packaging is the lead source of plastic waste, which includes half of the total plastic waste produced across the globe.

That’s a massive rising volume of non-recyclable waste. However, things are changing, and more environmentally friendly options are emerging.

Why Should You Go for Sustainable Clothing Packaging?

Clothing packaging is critical for brands as it creates a great client experience.

Since packaging is a buyer’s first contact with the product, making it innovative becomes important.

In this scenario, brands use their packaging to demonstrate who they are to their customers.

Changing to eco-friendly clothes packaging significantly impacts the brand’s value. Here is an explanation for this:

  • It contributes to lowering the carbon footprint of the brand. Switching to more sustainable packaging allows the brand to assess and reduce its emissions.
  • It has the potential to help cut expenditures. Eco-friendly clothing packaging uses less materials, which makes it lighter and reduces shipping costs.
  • It affects sales. Ethical packaging demonstrates that your company is striving to do better, so it boosts post-consumer loyalty.

What are the Options for Sustainable Cloth Packaging?

Now that we all know how terrible plastic package is, a question arises whether we should quit ordering online.

sustainable clothing packaging

As we are busy with our lives, ordering online is suitable. So, what are the plastic packaging alternatives?

The good news is that sustainable clothing packaging is growing increasingly popular. Here are a few of the most well-known:

1. Seed Paper

This packaging solution is made of biodegradable materials, embedded with seeds, and intended to be left out and planted after use.

While all seed paper contains seeds, many are bee-friendly to support our decreasing bee populations.

The main downside is that if the packing becomes wet, it might cause problems.

2. Mailer Containers

Mailer boxes are widely used now to ship practically any kind of apparel, from dresses and pants to a pair of shoes.

They come in various sizes and can be customized to meet your delivery requirements.

These are also ideal for tiny articles of clothing such as ties, socks, and t-shirts. The benefit of eco-friendly mailer boxes is that they are widely adjustable.

Not only that, but they are also adaptable to custom printing, which allows you to get a complete customization package.

Double-sided custom printing lets you mark the box’s exterior and interior with your artwork. This enhances the unwrapping experience for your customers.

3. Recycled Plastics 

Before discussing 100 recycled plastics, you must know it does not solve the plastic packaging problem.

However, it is preferable to organic plastic packaging. Recycled plastic packaging will still shed microplastics since its manufacturing involves oils.

However, it is preferable since it can be recycled rather than floating around the ocean or filling a landfill.

Many of the benefits of standard plastic packaging are also available in recycled plastic packaging.

It is lightweight, waterproof, and simple to ship, all without being as harmful to the environment. Almost any plastic waste can be used to create recycled plastic packaging.

4. Shipping Cartons

Shipping boxes are perfect for delivering large clothes bundles or bulky apparel items like boots, jackets, and knitwear.

They’re strong, easy to handle, and are completely recyclable. Some shipping cartons are also equipped with handles that assist the customer in better handling.

All eco-friendly shipping cartons are recyclable, making recycling simple for your clients at home.

5. Biodegradable Packaging

Compostable packaging is manufactured from plant-based or fossil-fuel resources and may decompose at the end of its life, supplying essential nutrients to the environment.

However, you can still throw away your biodegradable packaging anywhere. As the name implies, it must be properly disposed of and placed in your composting bin.

While every compostable packaging is also biodegradable, this doesn’t imply biodegradable packaging.

Hence, you must always follow guidelines before disposing the biodegradable packaging.

If the brand does not give precise directions for disposing of its packaging, it is likely not as straightforward as it seems.

6. Mailing Bags

Recycled Mailer bags

Recycled mailer bags are an excellent eco-friendly substitute for plastic polybags for garment packing.

These are waterproof and composed of 100 recycled plastic film. They can be recycled at local collection locations after use.

Paper Mailer bags

If you like avoiding plastic, you can use a paper-based mailer bag. These are lightweight, flexible, and water-resistant.

Most brands produce paper mailer bags from FSC-certified paper and are completely recycled paper at the point of use.

Brands create eye-catching designs with custom printing to make their packaging stand out and please consumers.

7. Cassava 

Cassava packaging, mostly made from cassava root starch, is gaining popularity in the ethical packaging field.

This biodegradable packaging solution is a fantastic substitute for plastic wrapping, offering many of the benefits of plastic packaging.

This packaging type is lightweight and flexible without any environmental drawbacks. One of the most significant benefits of cassava packaging is its biodegradability.

Final Thoughts

Using eco-friendly clothes packaging helps both your company and the environment.

It reduces your carbon footprint, and as a brand, it demonstrates that it cares for its customers.

As everyone needs to make their wardrobes greener, shopping less isn’t what they should do.

However, opting for sustainable packing alternatives is essential if you must purchase anything online and want to lessen your environmental imprint.

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